From Business Casual”.

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Starbucks is America’s (and the world’s) first choice for reliable, quality coffee. But the company that feeds our caffeine dependency had to fight to create a whole new culture around our favorite brew.

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📚📖 Did you know Starbucks sacrificed millions in breakfast sales just to protect its coffee aroma? If you want to learn how ultra-successful executives make tough decisions (like paradoxically shutting down profitable products) to advance their core mission, we highly recommend “Onward” by Starbucks founder Howard Schultz! 👉 https://amzn.to/3GxiiGG

(Please note: As an Amazon Associate, Business Casual earns from qualifying purchases).

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#Starbucks #HowardSchultz #History