Why Professional Colored Pencils Are So Expensive | So Expensive | Business Insider

From Business Insider.

Student-grade colored pencils and professional-grade ones vary drastically not only in their price but how they’re made. A set of 120 Faber-Castell Polychromos pencils costs $350, 14 times as much as a similar box of Crayola colored pencils. And some brands price their sets at over $550. That’s because of the time and attention put into creating pencils whose colors are rich, blendable, and last decades. At Faber-Castell, this is a result of a combination of pigments and other ingredients, expertly designed cores, and carefully selected wood.

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00:00 – Introduction
01:21 – Pigments And Their Personalities
02:48 – From Pigments To Cores
03:52 – Quality Testing The Cores
05:09 – Choosing The Best Wood
06:05 – Coating The Pencils
06:50 – Why Artists Choose Expensive Brands
07:46 – Blendability
08:38 – Crayola Vs. Professional
10:06 – Color Range
11:48 – Lightfastness
14:09 – Credits
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Why Professional Colored Pencils Are So Expensive | So Expensive | Business Insider