From The Verge.

We get a lot of questions about how we make The Vergecast. And why we make The Vergecast. And how we make money, and journalism, and everything. So every once in a while, we try to answer those questions! In this episode, David and Nilay are joined by The Verge’s publisher, Helen Havlak, to talk about video podcasts, ads, subscriptions, Nilay’s jackets, and much more.

0:00 A Late Night Walk with David
00:43 Meta Vergecast Setup
02:13 New Homepage Overhaul
05:44 Ads and Subscriptions Angle
07:42 Following Feature Insights
12:00 Open Social Web Vision
19:57 Subscriptions vs Distribution
23:24 Who Reads The Verge
30:02 Money Questions Begin
30:15 Ads vs Subscriptions Debate
34:30 Subscription Fatigue Reality
38:27 Monetization Worries
44:05 How The Verge Makes Money
45:29 Premium Ads Shift
46:37 Google Lawsuit Disclosure
47:11 Podcasts Audio vs Video
52:56 Support The Verge
58:11 Old Verge Video Era
01:05:21 Verge Alumni Updates
01:10:45 Brendan Carr Dummy
01:13:22 Social Media Boundaries
01:19:20 Gadgets Then Now
01:24:12 Wrap Up Credits

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