What Is Puffery? (And Why Ads Get Away With It)

From MinuteFood. Full Video: https://www.youtube.com/watch?v=Hv3heAHq2Ok This company made an offer you couldn’t refuse, but when they got sued, they argued that the offer was never meant to be taken seriously – that it was “mere puff”. Find out why some types of marketing claims are exempt from normal scrutiny.

There are TWO kinds of hunger

From MinuteFood. Head to https://squarespace.com/minutefood to save 10% off your first purchase of a website or domain using code MINUTEFOOD! 𝗧𝗵𝗲 𝘀𝗰𝗶𝗲𝗻𝘁𝗶𝗳𝗶𝗰 𝗻𝗶𝘁𝘁𝘆-𝗴𝗿𝗶𝘁𝘁𝘆: -Cai, H., Schnapp, W. I., Mann, S., Miscevic, M., Shcmit, M. B., Conteras, M., & Fang, C. (2024). Neural circuits regulation of satiation. Appetite, 200, 107512. https://doi.org/10.1016/j.appet.2024.107512 -Campos, A., Port, J. D.,…

Why “World’s Best Coffee” Isn’t a Lie

From MinuteFood. Full video: https://www.youtube.com/watch?v=Hv3heAHq2Ok You know 5-Hour Energy? You might have seen ads for it, some of which claim that this energy drink gives you a bigger boost of energy and focus than a cup of coffee. Another one tells the story of a guy who – after downing a 5-Hour Energy – disproves…