From It’s OK to be Smart. Thank you to Squarespace for supporting PBS. Go to https://www.squarespace.com/besmart for a free trial and use code BESMART to save 10% off your first purchase of a website or domain. ↓↓↓ More info and sources below ↓↓↓ Support us on Patreon / itsokaytobesmart Why are stop lights red? The…

From It’s OK to be Smart. Learn more about AnyDesk here: https://anydesk.com/besmart Support us on Patreon / itsokaytobesmart ↓↓↓ More info and sources below ↓↓↓ What does flavor really mean? And how does it work? In this episode, Joe visits a flavor chemistry lab to meet a master flavorist and uncover how taste, smell, sound,…

From It’s OK to be Smart. Use code 10BESMART for 10% off → https://amazon.com/dp/B0CJCKGRW1. The Book: The Ultimate Guide to Rebuilding Civilization: survival & rebuilding strategies revealed. Fast delivery for Xmas. ↓↓↓ More info and sources below ↓↓↓ This idea of “alpha males” has dominated pop culture for a while now. But here’s the thing–it’s…

From It’s OK to be Smart. Check out Henson Shaving: https://hensonshaving.com/besmart and use code besmart to get 100 blades for free with purchase of a Henson Razor ↓↓↓ More info and sources below ↓↓↓ A giant asteroid impact ended the age of the dinosaurs 66 million years ago. How did this mass extinction play out,…

From It’s OK to be Smart. Explore all of the projects KiwiCo has to offer at https://www.kiwico.com/besmart and use our code BESMART for 50% off your first monthly crate. Take the PBS Digital Studios annual survey: https://to.pbs.org/2025SurveyBeSmart ↓↓↓ More info and sources below ↓↓↓ Think traits like eye color or tongue-rolling are simple genetics? Think…