Labubu: Inside The $423 Million/Year Ugly Toy Craze
From CNBC Make It. Labubu is a $30 doll that has gone from a simple collectible to a viral, money-making sensation. Here’s how it brought in $423 million in revenue for Chinese toy company Pop Mart in 2024. Produced & Shot by: Valentina Duarte Senior Managing Producer: Tala Hadavi Additional Camera: Tristan Pelletier Editor: Dennis…