From The Economist.
Can online reviews actually be trusted? Rosie Blau, co-host of The Intelligence podcast and Andrew Palmer, host of the Boss Class podcast, discuss how consumers can navigate the subjective world of customer ratings.
00:00 – What was the last online review you used?
00:45 – Can you trust an online review?
01:44 – Have researchers looked at how reliable online reviews are?
02:47 – What types of reviews can we rely on?
04:23 – Are there particular platforms that are more reliable than others
Should you trust that five-star rating on Airbnb?: http://econ.st/4mKYkZj
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