From CNBC.

Movie studios are increasingly opting to build out their beloved franchises with spinoffs and sequels rather than taking a gamble on original storylines. It is a major reason as to why Paramount and Netflix are fighting for control of Warner Bros, which is home to some of the most valuable intellectual property in the world. Watch the video to learn why franchise content has become so valuable to major movie studios.

Produced and Edited by: Ryan Baker
Reporter: Sarah Whitten
Senior Managing Producer: Tala Hadavi
Additional Footage: Getty Images

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Why It Feels Like Every Movie Is Just Another Sequel