From Vox.

How do theater owners stay alive in a business that’s constantly “dying”?

This video is presented by Verizon Business. Verizon Business has no editorial influence on our videos, but their support makes videos like these possible.

Subscribe to our channel! http://goo.gl/0bsAjO

Every few years, someone declares the end of moviegoing. First it was cable, then VHS, then DVDs, streaming, and even COVID. And yet — the big screen persists.

Sure, the landscape has changed. Since 2019, the U.S. has lost nearly 5,000 movie theater screens. Big chains have struggled financially. Alamo Drafthouse, once independent, was recently acquired by Sony Pictures. And Netflix’s Ted Sarandos famously claimed that moviegoing is an “outdated concept.”

But people still love going to the movies — and independent movie theater owners are meeting that passion head-on.

Across the country, independent cinemas are reimagining what it means to be a theater. From inventive programming and community events to affordable tickets and local partnerships, they’re creating experiences that go far beyond just watching a film.

We sat down with Emelyn Stuart (Stuart Cinema), Matthew Viragh (Nitehawk Cinemas), and Thaddeus Bouchard (Screendollars) to explore how these theaters are thriving — and why the industry isn’t on life support just yet.

Watch Vox’s latest to learn more.

Links:
– http://nitehawkcinema.com/
– https://www.stuartcinema.com/
– https://screendollars.com/
– https://cinemaunited.org/behind-the-screens/

Vox.com is a news website that helps you cut through the noise and understand what’s really driving the events in the headlines. Check out http://www.vox.com.

Watch our full video catalog: http://goo.gl/IZONyE
Follow Vox on Facebook: http://goo.gl/U2g06o
Or Twitter: http://goo.gl/XFrZ5H