The psychology behind the Companion Cube’s fame

/ March 9, 2021

From “Story Mode”. ( YouTube / Nebula )

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Examining how Portal uses the psychology of loss aversion and the endowment effect to give the player an emotional attachment to the Weighted Companion Cube.

PATREON: http://bit.ly/StoryModePatreon

Geoff’s Book: Achievement Relocked: Loss Aversion and Game Design
Amazon Affiliate Link: https://amzn.to/3rsPD9x

The Psychology of Video Games Podcast: https://www.psychologyofgames.com/2020/09/podcast-63-loss-aversion-and-game-design/

Twitter: https://twitter.com/storymodeon
Facebook: https://www.facebook.com/gaming/StoryModeOn/
Instagram: https://www.instagram.com/storymode_on/

Special Thanks
Geoffrey Engelstein

Founder-level Patrons
Sharon Fagen
Arne Meyer
Kunal Nayyar

Producers
Vince Major (https://twitter.com/VinceMajor)
Wyatt Strain (https://twitter.com/wyattari)
Michael Tucker (https://twitter.com/michaeltuckerla)

Writers
Brian Bitner (https://twitter.com/BrianBitner)
Alex Calleros (https://twitter.com/Alex_Calleros)
Michael Tucker

Editors
Alex Calleros
Michael Tucker

Game Capture Artist
Wyatt Strain

Original Music by:
Warm Binary – https://www.instagram.com/warmbinary/

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