From UpFlip.
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From struggling musician to building a thriving remote cleaning business, Dan Blaker’s story proves that success comes to those who stay true to their values. After discovering MaidThis through an online article, Dan took a leap of faith, armed with nothing but determination and a loan from his mom to cover the franchise fee.
Starting his cleaning business journey wasn’t smooth sailing. While juggling intense franchise training sessions and working his day job in sales, Dan faced a pivotal moment when he was let go for refusing to sell overpriced services to struggling customers. This forced transition became his breakthrough.
Today, Dan’s MaidThis franchise in Myrtle Beach generates $250,000 annually, with 83% of his business coming from vacation rentals. He’s not just running his own successful cleaning business – he’s become an integral part of the MaidThis family, training over 20 new franchisees and mentoring others toward their own success.
In this episode, Dan shares his raw and honest journey of building a remote cleaning business from scratch, how he turned seasonal challenges into opportunities, and why staying true to your ethics might be your biggest business advantage. If you’ve ever doubted whether you could start a business without deep pockets or connections, this story will show you what’s possible.
Resources:
🎓 Access our Cleaning Business Blueprint for FREE – https://links.upflip.com/46eHRay
🎓 Start or scale your business with the UpFlip Academy – https://links.upflip.com/4m2sRB9
📕 FREE access to ‘137 most profitable businesses’ – https://links.upflip.com/4eVkipm
🎙️ Follow the UpFlip Podcast – https://links.upflip.com/3IC1Jus
📩 Join the UpFlip Newsletter – https://links.upflip.com/4lMjfLm
👉 Start your own MaidThis franchise – https://links.upflip.com/4lBhwIl
Timestamps:
00:00 – Start
00:35 – In today’s episode…
01:15 – A typical morning
01:54 – High-frequency customers
02:58 – Entrepreneurial BUT fearful
04:13 – Startup costs
04:55 – A bad way to rationalize debt
05:36 – If you can think it, you can do it!
07:00 – Showing up isn’t necessary
07:49 – Revenue and margins
08:27 – Revenue sources breakdown
09:01 – Marketing spend
10:42 – Fan blitz
11:48 – Dealing with commercial clients
12:39 – Just the bare minimum (plus commitment!)
13:50 – Pricing strategy
14:31 – Commercial vs. Residential
15:24 – Importance of automation
16:40 – Always above and beyond
17:33 – 5-step vetting process
18:26 – Asking your Mother-in-Law… to clean?!
19:40 – Money is now a tool
20:26 – Never sleep on marketing
21:37 – From musician to entrepreneur
22:01 – Meet the second franchisee
23:01 – Action negates fear
23:41 – A sense of community
24:16 – Following up is key
25:04 – Handling late cancellations (like a pro!)
26:21 – Make the most out of EVERY lead
27:59 – Rapid expansion IS manageable
29:12 – Always study the competition
30:30 – The “happiness guarantee”
31:21 – Keeping a waiting list of customers
32:12 – Late nights on a Wendy’s parking lot
33:45 – The most powerful system
34:33 – Success is guaranteed in a YEAR!
35:26 – Outro
#cleaning #cleaningbusiness #remotecleaningbusiness
