From CNBC Make It.

In 2010, Warby Parker disrupted the $150 billion global eyewear industry with a pair of $95 glasses. Started by four business school students, the pioneering direct-to-consumer eyewear brand has now sold millions of pairs of glasses, both online and in 269 brick-and-mortar stores across the U.S. and Canada. It brought in nearly $670 million in revenue last year, and currently boasts a market value of $1.8 billion.

Produced and Shot by: Tasia Jensen
Managing Producer: Beatriz Bajuelos
Editor: Marisa Forziati
Additional Camera: Lauren Shamo, Gene Kim
Animator: Gene Kim
Reporter: Tom Huddleston Jr.
Senior Production Manager: Kathy Mavrikakis
Narrator: Nicolas Vega
Additional Footage: Warby Parker, Getty Images

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We Started A Business With $30K Each — Now It’s Worth $1.8 Billion